Tuesday, May 8, 2012

Media Moment," Vogue Editors Launch Healthy Model Initiative"

Browsing through the living section of msn.com, I come across this recent posting stating that Vogue Magazine, the one with ridiculous advertisements featuring models that appear to be on the eve of reaching puberty, plans to initiate a campaign against underweight models. Starting in June Vogue will enforce their pledge by limiting their tolerance towards curve less models. I personally think is a great idea that needs to be implemented by other major publications. Fashion magazines and other media are an important part of the culture of thinness. Females are concerned that they are overweight, even if their weight is appropriate which can result in the development of eating disorders.

Why do you think females are dissatisfied with their bodies? Is the media to blame? Does ethnicity make a difference in women’s body dissatisfaction?


  1. I have to say that what Vogue will be doing is a very brave move! This will be a great start for changing what women have been viewing and will hopefully raise awareness especially for young girls, and it’s about time someone does something about it!
    I feel that women have become dissatisfied with their bodies because all we are given through the media are enhanced models, with great effects on set to help them as flawless and as far from reality as possible. Like the professor mentioned, we do not know anyone who actually looks the way people shown in ads!
    The media is to blame to a certain extent because it is up to us to become the picky consumer, in favor of the actual reality of women; what we really look like, and what really are about.
    I would say that ethnicity may not play a big role in body dissatisfaction (although it should) because what is the American ideal women body type may be not be possible for another group of women who may be naturally more voluminous or curvaceous. Also most of the world has access to American media, which affects them as well.

  2. It is a brave move, but Im still curious as to how far they'll go. Image in their magazine is essentially their means of marketing and I have a hard time believing a publication like Vogue will be rocking the boat any time soon. I think there are many other factors to consider beyond not just showing underweight models.