As familiar as we all are by now with American Apparel's ongoing sexual and raunchy ad campaigns, this one in particular really stood out. The image is of a naked woman, but just the lower half of her, suggesting that this may be the most important part of a woman. It certainly doesn't help that the word "FREE" is in bright red, in order to draw ones attention to that word before reading anything else.
Basically.. the first thing I get from this ad is "free pussy".
Is this an intentional message?
of all the objectifying they already do.. is this crossing a line?
If you do read the small print, and I emphasize the "if" because I personally don't know how many people actually do, there is a little blurb about the artist, that reassures readers that this is just a painting of a woman, not a real photo. (Its realistic enough).
Does the fact that it isn't a real photo justify it?