I think tehy are advertsing tehir non-alcoholic beer: http://www.inspirational-quotes-short-funny-stuff.com/images/nova-schin-beer-ads-pregnant-woman-with-non-alcoholic-beer.jpg So we could argue that they are just targeting pregnant women, but the imagery (attractive scantily clad women)sends a different message.
I don't understand the intention of the advertisement but this certainly is disturbing and provoking. This might give a wrong impression and lesson to young people who don't have knowledge about pregnancy and alcoholic beverage consumption. This type of ad should be banned.
Got pregnant from drinking? Mixed messages...
ReplyDeleteThis is seriously disturbing. I can't help but question why an alcohol company would use a pregnant woman in their ad.
ReplyDeleteI think tehy are advertsing tehir non-alcoholic beer:
ReplyDeletehttp://www.inspirational-quotes-short-funny-stuff.com/images/nova-schin-beer-ads-pregnant-woman-with-non-alcoholic-beer.jpg
So we could argue that they are just targeting pregnant women, but the imagery (attractive scantily clad women)sends a different message.
I don't understand the intention of the advertisement but this certainly is disturbing and provoking. This might give a wrong impression and lesson to young people who don't have knowledge about pregnancy and alcoholic beverage consumption. This type of ad should be banned.
ReplyDeletehe picture is cropped and the beverage she is holding is nonalcoholic. If it wasn't cropped we would see that part of the advertisement.
ReplyDeletehttp://4.bp.blogspot.com/-ex9Tsv_ofQI/TVvZYNGOojI/AAAAAAAAAUo/cogGmogGZ7U/s400/nova30_1%255B1%255D.jpg
ReplyDelete