Women in the Media

Tuesday, November 15, 2011

I found this Ad on Adweek.com a while ago and just havent got around to posting it. The article that goes along with it talks about how in the 1960s Pepsi decided to target the demographic they hoped would buy their product instead of the product itself (Pepsi Generation), which at the time was revolutionary. This year Pepsi also released a Ad campaign for its new skinny can which aims to target "beautiful, confident women".
What is the message the second Ad is giving to its target audience (beautiful confident women)?

link to full article
http://www.adweek.com/news/advertising-branding/perspective-generation-appreciation-135561

Someone I know posted this on Facebook. It got me thinking about standards of beauty, not just in women's magazines, but in men's magazines as well. At first I thought this was saying the woman's breast size was related to her intelligence (I was really offended), then I saw the guy in the background shamelessly ogling at her (still offended). This photo has an interesting social commentary to me. Curious about other peoples reactions.

Sunday, November 13, 2011

Fat Joe thinks the Gay Mafia Controls Hip-Hop and thinks gays should rep their set.

Fat Joe thinks the Gay Mafia Controls Hip-Hop

http://www.youtube.com/watch?v=BdaPDftAdMc&feature=player_embedded

Feminist Tristan Taormino at Hunter

Hi All

Feminist Tristan Taormino is having a talk on campus Monday November 14, 2011 Room 611 Hunter West.

Rob

Stay on her mind...

Though this is an ad for men's cologne, what I see is a woman, alone while her man goes to work; she has to keep the house clean, cook dinner, look sexy, and think about him all day. What do you think this says about women?

Friday, November 11, 2011

The tide has changed....

I found this interesting blog article http://blogs.babble.com/strollerderby/2011/11/01/tides-new-stay-at-home-dad-commercial-a-win-after-stereotyping-flop/ that talks about the new tide stay at home dad commercial as a direct reaction to the “tomboy” daughter commercial. The author’s a little skeptical and feels played, caricaturing ad execs and taking an admittedly misanthropic stance on how the reaction worked out.

She also links up with other blogs, like DADS NYC, who laud the advertisement as ground-breaking and positive.

Again, I found this commercial pretty cool. I do laundry. My dad does laundry. My mom does laundry and my sister does laundry. It was relatable. If you took the script and took out all gender specific personal pronouns- you wouldn’t be able to tell the difference- that’s pretty cool.